GHP’s work was again the central focus of a global pharmaceutical exhibit booth, this time at the American College of Rheumatology conference in Washington D.C this November, 2012. A new 3D animated GHP video entitled Cytokines In and Out of Balance, and 3 new illustrated exhibit panels by Audra Geras were prominently displayed. Audra’s illustrations depicted the pathophysiology of rheumatoid arthritis, ankylosing spondylitis, and psoriatic arthritis. The visuals were very favourably received, and Audra herself was able to attend the conference on the client’s invitation in order to see the work ‘in action’.
The large format mural painting shown below depicts the key events in the pathogenesis of rheumatoid arthritis as seen in a cross-section through a synovial joint.
